About NuRock

Our Story

The founders of the NuRock Companies continue to hold their vision to be one of the most respected real estate construction, development, and management companies in North America. They began by structuring a business model that consisted of more than building and managing apartment communities with four walls. Instead, they created vibrant and robust communities that listened and serviced the needs of their resident families. The NuRock Companies, and their affiliates, have set the foundation for creating a robust family lifestyle.

Our Guiding Principles

Integrity

At NuRock, we value transparency and integrity.

We are unwavering in our commitment to ethical and responsible business practices.

Teamwork

At NuRock, we're a team dedicated to our mission.We are committed to fostering a collaborative and inclusive work environment where the contributions of each individual are valued and recognized.

Respect

At NuRock, respect is the core of our foundation. We respect and value our team, our residents, and our communities.

Financially Sound

At NuRock, we prioritize financial stability by making informed decisions. We manage our resources in a manner that reflects the highest ethical standards.

Accountability

At NuRock, we hold ourselves accountable for our words and actions. We foster a culture of open and honest communication. We also understand unforeseen circumstances can arise. If a commitment can't be met, we'll promptly and transparently communicate with everyone impacted.

Precision - Focused

At NuRock, we're committed to meticulous execution. Close attention to details, allows us to identify and address potential issues early on, leading to faster and more effective solutions.

Resident Centered

At NuRock, our residents are at the heart of everything we do. We're committed to delivering high-quality services and programs that meet their evolving needs, and we strive for excellence in all that we do.

Our Speciality Programs

NuRock BreakOut™: Empowering Young Minds

NuRock BreakOut™ offers free after-school support in select NuRock communities, offering academic, enrichment, recreational, and social activities for children of working families.

Our comprehensive program offers a variety of activities, including:

Academic Support: Tutoring, homework help, and study skills
Enrichment Activities: Art, music, drama, and computer classes
Recreational Fun: Sports, games, and outdoor play
Social Development: Group activities and community engagement

By providing these valuable services, BreakOut™ empowers young minds, fosters positive relationships, and supports the overall well-being of our residents.

NuRock: Vibrant Senior Life.

NuRock’s 55+ senior living communities offer the perfect blend of comfort, luxury, and excitement. Surrounded by stunning natural beauty, our communities provide endless opportunities to connect with friends, pursue your passions, and live life to the fullest.

Experience the NuRock Senior Lifestyle:

Resort-Style Amenities: Enjoy a wide range of amenities, including swimming pools, fitness centers, and clubhouses.
Community & Social Events: Connect with neighbors at community gatherings, parties, and special events.
Convenient Location: Our communities are conveniently located near shopping, dining, and healthcare facilities.

Embrace a new beginning at NuRock.